Expand your business?
Do you want growing up your business or expand to new market?
Think about Russian speaking clients!
When you dealing with Russian clients availability of materials in Russian required and crucial for success!
The majority of the population in the former USSR countries are Russian-speakers. With us, you can market to 200 million people from the Baltic countries and Belarus to Ukraine, Kazakhstan, Asia, Caucasus and Balkan countries.
Russia is the biggest country in the world, covering approximately one sixth of the Earth's land surface with a population 142 million.
The Russian Diaspora in Europe consists of 36 million people. Our major targets are:
Ireland - 85,000 people
London – 800,000 people
Germany – 6,000,000 people
France – 300,000 people
Czech Republic – 350,000 people
Russians – huge potential for Irish travel, education and mass media market
47.8 million went abroad in 2012
15.8 million traveled on holidays in 2012
1.2 million traveled to Spain in 2012. A 40% increase since 2011.
On average, Russians spend €111 per day. In 2010 Russian tourists spent 5 billion Euro in Italy alone
Russian economy grew by 4,5% in 2011
71% of Russians do not speak English
78% do not use travel agencies
Hot travel season for Russians are in the months of January, May, July August and November
141153 PPS Number was issued for former members of Soviet Union Countries
13567 Work permits issued in 2008
About 8000 refugee status granted
About 2000 families have Irish born children
About 25000 families in Ireland claim that using Russian language at home according to census 2011
Why market in the Russian language?
Russian people prefer information in their own language. They are a lot more likely to open links leading to Russian language sites than any others.
Out of the 142 million Russians, 62 million are connected to the internet.
102 million use mobile phones and social networds. 18% of those use smartphones.
Over 100 million people use Russian social networks.
What you need to remember when sourcing Russian clients?
Understand Russian customer’s insight
Organise Russian customer service, preferably via Skype or a local Russian number, and in house service
Create brochures, signs, menu, information leaflets, WEB pages etc. in the Russian language
Using Russian social media is greatly beneficial
Get more Russian reviews and ratings
Consider Russian apps for mobile devices
Cross marketing with industries
We cater our services to a wide variety of businesses, including:
Schools of English, educational institutions, post graduate and MBA
Mass media looking to sell consumer goods, food and services to Russian clients